The Rise of International Sports in the United States: A Language Perspective

A collage showing a large stadium crowd with flags of many countries, a cricket match, a Tour de France rider, Simone Biles, and Messi in the Miami uniform

Sports have always transcended borders, connecting people across cultures and languages. In recent years, international sports from various corners of the globe have gained significant popularity in the United States. Let’s explore how these sporting events intersect with language and contribute to the rich tapestry of American culture.

Cricket World Cup: A New Pitch on American Soil

Virat Kohli and Rohit Sharma

Virat Kohli and Rohit Sharma with the 2024 Trophy

The ICC Men’s T20 World Cup, a thrilling cricket tournament, has found its way to American hearts. Teams from cricket-loving nations like India, England, and Australia compete fiercely in this fast-paced format. The language of cricket—whether spoken in Hindi, English, or other tongues—echoes in stadiums, uniting fans and players alike. As boundaries are smashed and wickets fall, language professionals ensure seamless communication, interpreting interviews and providing sign language interpretation during matches. Cricket, once a niche sport in the U.S., now bridges cultures and celebrates our shared love for the game.

Tour de France: Pedaling Across Language Barriers

Matteo Jorgenson

The Tour de France, a prestigious cycling race, has pedaled its way into American consciousness. While the U.S. audience has fluctuated over the years, the presence of American riders like Sepp Kuss and Matteo Jorgenson adds excitement. Kuss, the best American rider in a decade, won the 2023 Vuelta a España, but has unfortunately been sidelined from the 2024 Tour due to illness.  Jorgenson is aiming for the white jersey as the best young rider. Their feats transcend language, inspiring fans across the nation.

Euro Soccer: A Global Goal

Lionel Messi in his pink Miami uniform

Lionel Messi

European soccer leagues, especially the Premier League, have captivated American viewers. With stars like Lionel Messi now playing for Inter Miami CF in Major League Soccer (MLS), the sport’s popularity has surged. Technological advances, social media, and streaming platforms allow Americans to indulge in the Messi mania, bridging language gaps and uniting fans worldwide.

Copa America: Bridging Cultures

The Copa América  taking place in the United States is a strategic partnership between CONMEBOL and Concacaf. The U.S. boasts a huge South American diaspora, ensuring well-attended games. The presence of the U.S. men’s national team and Mexico, the most popular national team in the U.S., further fuels the tournament’s appeal. Language diversity echoes in the stadiums, celebrating the fusion of cultures through soccer.

Paris 2024 Summer Olympics: A Multilingual Spectacle

Simone Biles

Simone Biles

The upcoming Paris 2024 Summer Olympics promise a linguistic feast. While French and English remain the official languages of the Olympic Games, the event will host athletes and delegations from over 170 countries. This multilingual gathering will resonate with Arabic, German, Russian, Spanish, Hindi, and many other languages. Simultaneous interpretation services will be essential, ensuring seamless communication during ceremonies, interviews, and competitions. As athletes strive for gold, interpreters will bridge linguistic gaps, embodying the spirit of unity that defines the Olympics.


As international sports gain ground in the United States, language services play a crucial role. From translating player interviews to providing sign language interpretation during matches, language professionals ensure seamless communication. Whether it’s cheering for Messi, cycling through scenic routes, or celebrating goals, sports unite us across linguistic boundaries, enriching our cultural landscape.

And, as language services professionals, we couldn’t help but notice how all of their websites have been beautifully localized for American audiences.

Whether you’re a fan or a language enthusiast, international sports are more than just games—they’re a universal language that speaks to our shared humanity. 🌎⚽🚴‍♂️🏆


Talk to an Expert

Interpreters and Translators, Inc. is a full-service language solutions company based in Glastonbury, Connecticut. iTi is an NMSDC-certified minority owned business.


Comments are closed here.

  • Join thousands of subscribers to the iTi newsletter for latest industry trends and information.

Recent Posts

Vendor Registration

Select your registration

Interpreter Translator