Toni Andrews

The Rose of Language in Workplace Safety

The Role of Language in Workplace Safety

January 23, 2024

Manufacturing translation is all about safety. No matter the industry, when a non-English speaking worker can’t understand the safety training materials or is unable to communicate effectively with coworkers, your organization can suffer from low productivity, or worse, a high number of on-the-job injuries. The Occupational Safety and Health Administration (OSHA) says…

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How to Effectively Translate Marketing Content

Marketing Translation: How to Effectively Reach New Markets

January 17, 2024

Marketing content is the backbone of your brand identity and strategy. It conveys your value proposition, your unique selling points, and your personality to your potential customers. But what happens when you want to expand your reach to new markets that speak different languages? How can you ensure accurate and…

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ASL interpreter displayed on a Tablet screen

What Are The Pros And Cons Of VRI?

January 3, 2024

What is Video Remote Interpreting (VRI)? Video remote interpreting (VRI) is a service that connects you with a live interpreter on-screen via a video interface. VRI sessions can take place on just about any device with a camera, microphone and screen, making them incredibly convenient in a variety of situations.…

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How Poor Translations Can Affect Your Bottom Line

Business Translations: How Poor Translations Can Affect Your Business’ Bottom Line

December 27, 2023

  If you’ve been wooed by a low-budget business translation company, you may have sacrificed quality for price. You need to be sure that you have hired qualified translators who are using a documented process with thorough quality control to catch any linguistic or technical errors that could impact the…

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The Critical Role of CART and C-Print Services: Ensuring Accessibility for the Deaf and Hard of Hearing

December 19, 2023

Understanding CART and C-Print Services In today’s diverse world, ensuring that everyone has equal access to communication is paramount. CART (Communication Access Realtime Translation) and C-Print Services are two crucial tools in achieving this goal, especially for individuals who are Deaf or Hard of Hearing. These services not only empower…

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Everything You Always Wanted To Know About Website Localization

December 5, 2023

  If you go to 100 different web pages about localization, you’ll likely find 100 different definitions. Companies are naturally going to lean towards interpretations that are relevant to their business (and we’re no exception).  We like the definition pictured above. It’s simple and, most of all, accurate.  But the…

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The Linguistic Mosaic of the United States

The Linguistic Mosaic of the Most Popular Languages in the United States

November 21, 2023

We were excited to come across this article by Visual Capitalist, a website that turns market research into awesome illustrations. Visual Capitalist created a map of the United States showing, once English and Spanish were eliminated, the next most popular languages spoken in the US. Click on the map image…

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Over-the-Phone Interpreting: the Most Convenient Language Solution

November 16, 2023

Why Over-the-Phone Interpreting? Depending on which expert study you believe, body language accounts for up to 75% of human communication. That being the case, why would anyone choose to use over-the-phone interpreting (commonly referred to as OPI) as a preferred language service? In-Person Interpreting vs. Remote Professional in-person interpreting is…

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Top AI Tools for Translation and Interpreting

Top A.I. Tools for Translation and Interpreting

November 8, 2023

Since ChatGPT was released in November of 2022, the A.I. industry has experienced explosive growth. Toolify, a website that catalogs AI tools by category, has over 6900 listings as of the date of this post, and must actually use AI tools to keep up with the daily task of adding new…

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Unveiling the Mystique: Spooky Words from Around the World

Unveiling the Mystique: Spooky Words from Around the World

October 31, 2023

Halloween is a time for spine-chilling stories, eerie costumes, and an overall celebration of all things mysterious and spooky. But did you know that the realm of languages is also filled with words and phrases that capture the essence of this ghostly season? We’ve delved deep into the lexicon of…

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