Category: Localization

A collage showing a large stadium crowd with flags of many countries, a cricket match, a Tour de France rider, Simone Biles, and Messi in the Miami uniform

The Rise of International Sports in the United States: A Language Perspective

July 9, 2024

Sports have always transcended borders, connecting people across cultures and languages. In recent years, international sports from various corners of the globe have gained significant popularity in the United States. Let’s explore how these sporting events intersect with language and contribute to the rich tapestry of American culture. Cricket World…

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Global Markets

Five Strategies for Leveraging Global Translation Services

March 13, 2024

The Power of Global Translation Services in Business Growth Expanding your business globally presents immense opportunities for growth and reaching new markets. However, the challenge of communicating across languages and cultures is a critical barrier many face. This is where the role of a global translation company becomes indispensable. Interpreters…

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How to Effectively Translate Marketing Content

Marketing Translation: How to Effectively Reach New Markets

January 17, 2024

Marketing content is the backbone of your brand identity and strategy. It conveys your value proposition, your unique selling points, and your personality to your potential customers. But what happens when you want to expand your reach to new markets that speak different languages? How can you ensure accurate and…

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